Hoopla Digital is a web and mobile streaming platform launched in 2013 that provides access to a wide range of digital media, including audiobooks, eBooks, comics, manga, music, movies, and TV shows. The service is available to users through participating public libraries, allowing library cardholders to borrow and stream digital media. Hoopla is a division of Midwest Tape. == History == Hoopla was launched in 2013. Its goal was for libraries to provide patrons with access to digital content such as audiobooks, music, movies, and TV shows, without the need for holds or waiting lists. Hoopla's model is a pay-per-use system, which means patrons can borrow items instantly. Since its inception, the service has expanded its offerings to include eBooks and comics. The app was built exclusively for public libraries and their patrons. Hoopla Digital is the only platform that combines all formats and all license models into one convenient app with no platform fees. In 2017, Hoopla became available on Apple TV, Amazon Fire TV, Android TV, and Roku, allowing users to stream content on larger screens. In 2020, Hoopla Flex and Bonus Borrows programs are introduced, enabling libraries to move their one copy/one user titles. At that time, there were 6.5 million library card holders and 2,700+ library partners. In 2021, the BingePass was introduced, offering patrons seven days to access entire collections with just one borrow. In 2022, Apple CarPlay and Android Auto become available, giving users safe and easy access while driving. In 2023, manga joins Hoopla's comic collection, adding 1.5 million titles to Hoopla's offerings. In January 2025, Hoopla introduced a new streaming feature called SeasonPass. Building on the existing BingePass model, SeasonPass allows users to borrow an entire season of a television series with a single borrow. == Business model == Hoopla is free-of-charge for patrons of participating libraries. The content is paid for by library systems, using a "per circulation transaction model". == Content == Hoopla claims to have over 500,000 content titles across six formats, including over 25,000 comic books. As of November 2016, Hoopla's content comprised 35% audiobooks (for which Hoopla has contracts with publishers such as Blackstone Audio, HarperCollins, Simon & Schuster Audio, Tantor Audio, and others), followed by 22% movies (for which Hoopla has motion picture contracts with publishers such as Disney, Lionsgate, Starz, Warner Bros., and others), 19% music, 12% ebooks, 6% comics, and 6% television. One drawback is that Hoopla has few new bestsellers. In February 2025, 404 Media reported that Hoopla's collection includes books created by generative AI with fictional authors and dubious quality. Often not labeled as AI-produced or fact-checked, this AI slop can cost libraries money when checked out by unsuspecting patrons. Libraries like Sacramento Public library have questioned the sustainability of Hoopla's pay-per-use model and have considered transitioning to other digital platforms. === Areas served === Hoopla expanded to serve Australia and New Zealand in June 2021. == Technology == Hoopla content can be borrowed and consumed on the web, or via the native Android or iOS apps. Hoopla broadcasts only in Standard definition unlike most of its competitors such as Kanopy. == Parent company == John Eldred and Jeff Jankowski founded Hoopla's parent company, Midwest Tape, in 1989. Midwest Tape is a library vendor of physical media such as audiobooks, CDs, and DVD/Blu-ray. == Controversy == Hoopla and Midwest Tapes were censured by the Library Freedom Project and Library Futures in a joint statement for hosting what it described as "fascist propaganda", including a recent English translation of A New Nobility of Blood and Soil by Richard Walther Darré of the SS and books related to Holocaust denial, in public library collections without the input from the staff. Criticism was also directed at the inclusion of books on homosexuality, abortion, and vaccines claimed by the Library Freedom Project and Library Futures to be misinformation. On February 17, 2022, Hoopla removed a number of titles after public outcry about Holocaust denial books available on the app under non-fiction. The advocacy groups expressed appreciation for the response, however state that it is "insufficient," as they maintain concerns about the company's practices in selecting materials and lack of transparency.
Just This Once
Just This Once is a 1993 romance novel written in the style of Jacqueline Susann by a Macintosh IIcx computer named "Hal" in collaboration with its programmer, Scott French. French reportedly spent $40,000 and 8 years developing an artificial intelligence program to analyze Susann's works and attempt to create a novel that Susann might have written. A legal dispute between the estate of Jacqueline Susann and the publisher resulted in a settlement to split the profits, and the book was referenced in several legal journal articles about copyright laws. The book had two small print runs totaling 35,000 copies, receiving mixed reviews. == Creation == The novel's creation spanned the fields of artificial intelligence, expert systems, and natural language processing. Scott French first scanned and analyzed portions of two books by Jacqueline Susann, Valley of the Dolls and Once Is Not Enough, to determine constituents of Susann's writing style, which French stated was the most difficult task. This analysis extracted several hundred components including frequency and type of sexual acts and sentence structure. "Once you're there, the writer's style emerges, part of her actual personality comes out, and the computer can be programmed to make a story." French also created several thousand rules to govern tone, plotting, scenes, and characters. The text generated by Hal, the computer, was intended to mimic what Susann might have written, although the output required significant editing. French credits Hal's work with "almost 100% of the plot, 100% of the theme and style." French estimates that he wrote 10% of the prose, the computer Hal wrote about 25% of the prose, and the remaining two-thirds was more of a collaboration between the two. A typical scenario to write a scene would involve Hal asking questions that French would answer (for example, Hal might ask about the "cattiness factor" involved in a meeting between two key female characters, and French would reply with a range of 1 to 10), and the computer would then generate a few sentences to which French would make minor edits. The process would repeat for the next few sentences until the scene was written. == Legal issues == Jacqueline Susann's publisher was skeptical of the legality of Just This Once, although French doubted that an author's thought processes could be copyrighted. Susann's estate reportedly threatened to sue Scott French but the parties settled out of court; the settlement involved splitting profits between the parties but the terms of the settlement were not disclosed. The publication of Just This Once raised questions in the legal profession concerning how copyright law applies to computer-generated works derived from an analysis of other copyrighted works, and whether the generation of such works infringes on copyright. The publications on this topic suggested that the copyright laws of the time were ill-equipped to deal with computer-generated creative works. == Reception == The book's publisher Steven Shragis of Carol Group said of the novel, "I'm not going to say this is a great literary work, but it's every bit as good as anything out in this field, and better than an awful lot." The novel received some positive early reviews. In USA Today, novelist Thomas Gifford compared Just This Once to another novel in the same genre, American Star by Jackie Collins. Gifford concluded: "If you do like this stuff, you'd be much, much better off with the one written by the computer." The Dead Jackie Susann Quarterly declared that Susann "would be proud. Lots of money, sleaze, disease, death, oral sex, tragedy and the good girl gone bad." Other reviews were mixed. Publishers Weekly wrote, "If the books of Jacqueline Susann and Harold Robbins seem formulaic, this debut novel of sin and success in Las Vegas outdoes them all. And that, in a way, is the point.... All novelty rests in the conceit of computer authorship, not in the story itself." Library Journal stated "French invested eight years and $50,000 in a scheme to use artificial intelligence to fulfill his authentic, if dubious, desire to generate a trashy novel a la Jacqueline Susann. Shallow, beautiful-people characters are flatly conceived and randomly accessed in a formulaic plot ... a sexy, boring morality tale. Of possible interest to computer buffs for its use of Expert Systems and the virtual promise of more worthy possibilities; others should read Susann." Kirkus Reviews wrote: "The deal here is that author French is not the author, he's just the midwife, having allegedly programmed his computer to write about our times just the way Susann would... almost perfectly capturing glamorous Jackie's turgid but E-Z reading prose style and ultrareliable mix of sex, glitz, dope 'n' despair.... One wonders, though, if French's tale spinning PC will do as well on the talkshows as Jackie did. The computer weenies have been trying to tell us for years, garbage in-garbage out."
Outlook on the web
Outlook on the web (formerly Outlook Web App and Outlook Web Access) is a personal information manager web app from Microsoft. It is a web-based version of Microsoft Outlook, and is included in Exchange Server and Exchange Online (a component of Microsoft 365). It can be freely accessed from any web browser whether inside or outside an organization's network, and includes a web email client, a calendar tool, a contact manager, and a task manager. It also includes add-in integration, Skype on the web, and alerts as well as unified themes that span across all the web apps. == Purpose == Outlook on the web is available to Microsoft 365 (formerly Office 365) and Exchange Online subscribers, and is included with the on-premises Exchange Server, to enable users to connect to their email accounts via a web browser, without requiring the installation of Microsoft Outlook or other email clients. In case of Exchange Server, it is hosted on a local intranet and requires a network connection to the Exchange Server for users to work with e-mail, address book, calendars and task. The Exchange Online version, which can be bought either independently or through Office 365 licensing program, is hosted on Microsoft servers on the World Wide Web. == History == Outlook Web Access was created in 1995 by Microsoft Program Manager Thom McCann on the Exchange Server team. An early working version was demonstrated by Microsoft Vice President Paul Maritz at Microsoft's famous Internet summit in Seattle on December 27, 1995. The first customer version was shipped as part of the Exchange Server 5.0 release in early 1997. The first component to allow client-side scripts to issue HTTP requests (XMLHTTP) was originally written by the Outlook Web Access team. It soon became a part of Internet Explorer 5. Renamed XMLHttpRequest and standardized by the World Wide Web Consortium, it has since become one of the cornerstones of the Ajax technology used to build advanced web apps. Outlook Web Access was later renamed Outlook Web App in 2010. An update on August 4, 2015, renamed OWA to "Outlook on the web", often referred to in brief as simply "Outlook". == Components == === Mail === Mail is the webmail component of Outlook on the web. The default view is a three column view with folders and groups on the left, an email message list in the middle, and the selected message on the right. With the 2015 update, Microsoft introduced the ability to pin, sweep and archive messages, and undo the last action, as well as richer image editing features. It can connect to other services such as GitHub and Twitter through Office 365 Connectors. Actionable Messages in emails allows a user to complete a task from within the email, such as retweeting a Tweet on Twitter or setting a meeting date on a calendar. Outlook on the web supports S/MIME and includes features for managing calendars, contacts, tasks, documents (used with SharePoint or Office Web Apps), and other mailbox content. In the Exchange 2007 release, Outlook on the web (still called Outlook Web App at the time) also offers read-only access to documents stored in SharePoint sites and network UNC shares. === Calendar === Calendar is the calendaring component of Outlook on the web. With the update, Microsoft added a weather forecast directly in the Calendar, as well as icons (or "charms") as visual cues for an event. In addition, email reminders came to all events, and a special Birthday and Holiday event calendars are created automatically. Calendars can be shared and there are multiple views such as day, week, month, and today. Another view is work week which includes Mondays through Fridays in the calendar view. Calendar's "Board View" feature allows for a customizable calendar with widgets such as Goal, Calendar, Tasks and Tips. Calendar details can be added with HTML and rich-text editing, and files can be attached to calendar events and appointments. === People === People is the contact manager component of Outlook on the web. A user can search and edit existing contacts, as well as create new ones. Contacts can be placed into folders and duplicate contacts can be linked from multiple sources such as LinkedIn or Twitter. In Outlook Mail, a contact can be created by clicking on an email address sender, which pulls down a contact card with an add button to add to Outlook People. Contacts can be imported as well as placed into a list that can be utilized when composing an email in Outlook Mail. People can also sync with friends and connections lists on LinkedIn, Facebook, and Twitter. === To Do === To Do was originally launched as Tasks for Outlook Web App. Microsoft was slowly rolling out a preview of Tasks to its consumer-based Outlook.com service that in May 2015, was announced to be moving to the Office 365 infrastructure. It was initially a part of Calendar as a view. Microsoft has separated the services into its own web app in Outlook on the web. In a post on the Office Blogs in 2015, Microsoft announced that Outlook Web App would be renamed Outlook on the web and that Tasks would move under that brand. A user can create tasks, put them into categories, and move them to another folder. A feature added was the ability to set due days and sort and filter the tasks according to those criteria. The app provides the user with fields such as subject, start and end dates, percent complete, priority, and how much work was put into each task. Rich editing features like bold, italic, underline, numbering, and bullet points were also introduced. Tasks can be edited and categorized according to how the user wishes them to be sorted. == Removed features == Outlook on the web has had two interfaces available: one with a complete feature set (known as Premium) and one with reduced functionality (known as Light or sometimes Lite). Prior to Exchange 2010, the Premium client required Internet Explorer. Exchange 2000 and 2003 require Internet Explorer 5 and later, and Exchange 2007 requires Internet Explorer 6 and later. Exchange 2010 supports a wider range of web browsers: Internet Explorer 7 or later, Firefox 3.01 or later, Chrome, or Safari 3.1 or later. However, Exchange 2010 restricts its Firefox and Safari support to macOS and Linux. In Exchange 2013, these browser restrictions were lifted. In Exchange 2010 and earlier, the Light user interface is rendered for browsers other than Internet Explorer. The basic interface did not support search on Exchange Server 2003. In Exchange Server 2007, the Light interface supported searching mail items; managing contacts and the calendar was also improved. The 2010 version can connect to an external email account. The ability to add new accounts to Outlook on the web using the Connected accounts feature was removed in September 2018 and all connected accounts stopped synchronizing email the following month.
Tabletopia
Tabletopia is an online portal for users to play and create virtual tabletop games. The platform is developed by Tabletopia Inc and initially was released as a web browser based service after a successful crowdfunding campaign in August 2015. In December 2016 Tabletopia was released on Steam, and later in 2018 became available in AppStore and Google Play. == Gameplay == Tabletopia is a sandbox system for running any game. That means no AI or rules enforcement. Participating players will have to know how to play the game. Nevertheless, the platform has some automated actions available, like card-shuffling and dealing, dice-rolling, magnetic placement of components in special zones, hand management, and some others. Tabletopia also features ready game setups for various player numbers to facilitate gameplay. It also has customisable camera controls which let players save camera positions and switch between them using hot keys. People can use the Game Designer mode to design and create their own board games using the component library. They can then monetise the games with a 70/30 split to the game designer. == Development == Tabletopia was created in early 2014, by Tim Bokarev and his partners Artem Zinoviev and Dmitry Sergeev. These co-founders already had experience in the video and board games industry. Their other projects include Promo Interactive, an internet advertising agency, Playtox, a mobile MMORPG, Igrology, a game studio, and Tesera.ru, the main Russian-speaking board gaming portal. By Spring 2014, Artem, Dmitry and Tim created Tabletopia Inc. USA and started development. Tabletopia is a multinational crew that includes professionals from USA, Ukraine, Australia, Ireland, and Germany. The Kickstarter campaign in August 2015 earned $133,721 by 2,545 backers. Tabletopia received Green Light on Steam in September 2015 and was released on Steam in March 2016. The platform remained in Early Access until December 2016, when it was officially released on Steam and on the web. In February 2018 it was released as a stand-alone app for iOS tablets, and in September 2018 for Android tablets.
Cloud management
Cloud management refers to the administration and oversight of cloud computing products and services. Public clouds are managed by cloud service providers, which operate the underlying infrastructure such as servers, storage, networking, and data center facilities. Users may also opt to manage their public cloud services with a third-party cloud management tool. Users of public cloud services can generally select from three basic cloud provisioning categories: User self-provisioning: Customers purchase cloud services directly from the provider, typically through a web form or console interface. The customer pays on a per-transaction basis. Advanced provisioning: Customers contract in advance a predetermined amount of resources, which are prepared in advance of service. The customer pays a flat fee or a monthly fee. Dynamic provisioning: The provider allocates resources when the customer needs them, then decommissions them when they are no longer needed. The customer is charged on a pay-per-use basis. Managing a private cloud requires software tools to help create a virtualized pool of compute resources, provide a self-service portal for end users and handle security, resource allocation, tracking and billing. Management tools for private clouds tend to be service driven, as opposed to resource driven, because cloud environments are typically highly virtualized and organized in terms of portable workloads. In hybrid cloud environments, compute, network and storage resources must be managed across multiple domains, so a good management strategy should start by defining what needs to be managed, and where and how to do it. Policies to help govern these domains should include configuration and installation of images, access control, and budgeting and reporting. Access control often includes the use of Single sign-on (SSO), in which a user logs in once and gains access to all systems without being prompted to log in again at each of them. == Characteristics of Cloud Management == Cloud management combines software and technologies in a design for managing cloud environments. Software developers have responded to the management challenges of cloud computing with a variety of cloud management platforms and tools. These tools include native tools offered by public cloud providers as well as third-party tools designed to provide consistent functionality across multiple cloud providers. Administrators must balance the competing requirements of efficient consistency across different cloud platforms with access to different native functionality within individual cloud platforms. The growing acceptance of public cloud and increased multicloud usage is driving the need for consistent cross-platform management. Rapid adoption of cloud services is introducing a new set of management challenges for those technical professionals responsible for managing IT systems and services. Cloud-management platforms and tools should have the ability to provide minimum functionality in the following categories. Functionality can be both natively provided or orchestrated via third-party integration. Provisioning and orchestration: create, modify, and delete resources as well as orchestrate workflows and management of workloads Automation: Enable cloud consumption and deployment of app services via infrastructure-as-code and other DevOps concepts Security and compliance: manage role-based access of cloud services and enforce security configurations Service request: collect and fulfill requests from users to access and deploy cloud resources. Monitoring and logging: collect performance and availability metrics as well as automate incident management and log aggregation Inventory and classification: discover and maintain pre-existing brownfield cloud resources plus monitor and manage changes Cost management and optimization: track and rightsize cloud spend and align capacity and performance to actual demand Migration, backup, and DR: enable data protection, disaster recovery, and data mobility via snapshots and/or data replication Organizations may group these criteria into key use cases including Cloud Brokerage, DevOps Automation, Governance, and Day-2 Life Cycle Operations. Enterprises with large-scale cloud implementations may require more robust cloud management tools which include specific characteristics, such as the ability to manage multiple platforms from a single point of reference, or intelligent analytics to automate processes like application lifecycle management. High-end cloud management tools should also have the ability to handle system failures automatically with capabilities such as self-monitoring, an explicit notification mechanism, and include failover and self-healing capabilities. == Multi-Cloud and Hybrid Cloud Management Challenges == Legacy management infrastructures, which are based on the concept of dedicated system relationships and architecture constructs, are not well suited to cloud environments where instances are continually launched and decommissioned. Instead, the dynamic nature of cloud computing requires monitoring and management tools that are adaptable, extensible and customizable. Cloud computing presents a number of management challenges. Companies using public clouds do not have ownership of the equipment hosting the cloud environment, and because the environment is not contained within their own networks, public cloud customers do not have full visibility or control. Users of public cloud services must also integrate with an architecture defined by the cloud provider, using its specific parameters for working with cloud components. Integration includes tying into the cloud APIs for configuring IP addresses, subnets, firewalls and data service functions for storage. Because control of these functions is based on the cloud provider’s infrastructure and services, public cloud users must integrate with the cloud infrastructure management. Capacity management is a challenge for both public and private cloud environments because end users have the ability to deploy applications using self-service portals. Applications of all sizes may appear in the environment, consume an unpredictable amount of resources, then disappear at any time. A possible solution is profiling the applications impact on computational resources. As result, the performance models allow the prediction of how resource utilization changes according to application patterns. Thus, resources can be dynamically scaled to meet the expected demand. This is critical to cloud providers that need to provision resources quickly to meet a growing demand by their applications. Charge-back—or, pricing resource use on a granular basis—is a challenge for both public and private cloud environments. Charge-back is a challenge for public cloud service providers because they must price their services competitively while still creating profit. Users of public cloud services may find charge-back challenging because it is difficult for IT groups to assess actual resource costs on a granular basis due to overlapping resources within an organization that may be paid for by an individual business unit, such as electrical power. For private cloud operators, charge-back is fairly straightforward, but the challenge lies in guessing how to allocate resources as closely as possible to actual resource usage to achieve the greatest operational efficiency. Exceeding budgets can be a risk. Hybrid cloud environments, which combine public and private cloud services, sometimes with traditional infrastructure elements, present their own set of management challenges. These include security concerns if sensitive data lands on public cloud servers, budget concerns around overuse of storage or bandwidth and proliferation of mismanaged images. Managing the information flow in a hybrid cloud environment is also a significant challenge. On-premises clouds must share information with applications hosted off-premises by public cloud providers, and this information may change constantly. Hybrid cloud environments also typically include a complex mix of policies, permissions and limits that must be managed consistently across both public and private clouds. == Cloud Management Platforms (CMP) == CMPs provide a means for a cloud service customer to manage the deployment and operation of applications and associated datasets across multiple cloud service infrastructures, including both on-premises cloud infrastructure and public cloud service provider infrastructure. In other words, CMPs provide management capabilities for hybrid cloud and multi-cloud environments. A cloud management platform (CMP) provides broad cloud management functionality atop both public cloud provider platforms and private cloud platforms. CMPs manage cloud services and resources that are distributed across multiple cloud platforms. The value of CMPs stands in delivering the maximum level of consistency between platforms without comp
Cache language model
A cache language model is a type of statistical language model. These occur in the natural language processing subfield of computer science and assign probabilities to given sequences of words by means of a probability distribution. Statistical language models are key components of speech recognition systems and of many machine translation systems: they tell such systems which possible output word sequences are probable and which are improbable. The particular characteristic of a cache language model is that it contains a cache component and assigns relatively high probabilities to words or word sequences that occur elsewhere in a given text. The primary, but by no means sole, use of cache language models is in speech recognition systems. To understand why it is a good idea for a statistical language model to contain a cache component one might consider someone who is dictating a letter about elephants to a speech recognition system. Standard (non-cache) N-gram language models will assign a very low probability to the word "elephant" because it is a very rare word in English. If the speech recognition system does not contain a cache component, the person dictating the letter may be annoyed: each time the word "elephant" is spoken another sequence of words with a higher probability according to the N-gram language model may be recognized (e.g., "tell a plan"). These erroneous sequences will have to be deleted manually and replaced in the text by "elephant" each time "elephant" is spoken. If the system has a cache language model, "elephant" will still probably be misrecognized the first time it is spoken and will have to be entered into the text manually; however, from this point on the system is aware that "elephant" is likely to occur again – the estimated probability of occurrence of "elephant" has been increased, making it more likely that if it is spoken it will be recognized correctly. Once "elephant" has occurred several times, the system is likely to recognize it correctly every time it is spoken until the letter has been completely dictated. This increase in the probability assigned to the occurrence of "elephant" is an example of a consequence of machine learning and more specifically of pattern recognition. There exist variants of the cache language model in which not only single words but also multi-word sequences that have occurred previously are assigned higher probabilities (e.g., if "San Francisco" occurred near the beginning of the text subsequent instances of it would be assigned a higher probability). The cache language model was first proposed in a paper published in 1990, after which the IBM speech-recognition group experimented with the concept. The group found that implementation of a form of cache language model yielded a 24% drop in word-error rates once the first few hundred words of a document had been dictated. A detailed survey of language modeling techniques concluded that the cache language model was one of the few new language modeling techniques that yielded improvements over the standard N-gram approach: "Our caching results show that caching is by far the most useful technique for perplexity reduction at small and medium training data sizes". The development of the cache language model has generated considerable interest among those concerned with computational linguistics in general and statistical natural language processing in particular: recently, there has been interest in applying the cache language model in the field of statistical machine translation. The success of the cache language model in improving word prediction rests on the human tendency to use words in a "bursty" fashion: when one is discussing a certain topic in a certain context, the frequency with which one uses certain words will be quite different from their frequencies when one is discussing other topics in other contexts. The traditional N-gram language models, which rely entirely on information from a very small number (four, three, or two) of words preceding the word to which a probability is to be assigned, do not adequately model this "burstiness". Recently, the cache language model concept – originally conceived for the N-gram statistical language model paradigm – has been adapted for use in the neural paradigm. For instance, recent work on continuous cache language models in the recurrent neural network (RNN) setting has applied the cache concept to much larger contexts than before, yielding significant reductions in perplexity. Another recent line of research involves incorporating a cache component in a feed-forward neural language model (FN-LM) to achieve rapid domain adaptation.
Cloud management
Cloud management refers to the administration and oversight of cloud computing products and services. Public clouds are managed by cloud service providers, which operate the underlying infrastructure such as servers, storage, networking, and data center facilities. Users may also opt to manage their public cloud services with a third-party cloud management tool. Users of public cloud services can generally select from three basic cloud provisioning categories: User self-provisioning: Customers purchase cloud services directly from the provider, typically through a web form or console interface. The customer pays on a per-transaction basis. Advanced provisioning: Customers contract in advance a predetermined amount of resources, which are prepared in advance of service. The customer pays a flat fee or a monthly fee. Dynamic provisioning: The provider allocates resources when the customer needs them, then decommissions them when they are no longer needed. The customer is charged on a pay-per-use basis. Managing a private cloud requires software tools to help create a virtualized pool of compute resources, provide a self-service portal for end users and handle security, resource allocation, tracking and billing. Management tools for private clouds tend to be service driven, as opposed to resource driven, because cloud environments are typically highly virtualized and organized in terms of portable workloads. In hybrid cloud environments, compute, network and storage resources must be managed across multiple domains, so a good management strategy should start by defining what needs to be managed, and where and how to do it. Policies to help govern these domains should include configuration and installation of images, access control, and budgeting and reporting. Access control often includes the use of Single sign-on (SSO), in which a user logs in once and gains access to all systems without being prompted to log in again at each of them. == Characteristics of Cloud Management == Cloud management combines software and technologies in a design for managing cloud environments. Software developers have responded to the management challenges of cloud computing with a variety of cloud management platforms and tools. These tools include native tools offered by public cloud providers as well as third-party tools designed to provide consistent functionality across multiple cloud providers. Administrators must balance the competing requirements of efficient consistency across different cloud platforms with access to different native functionality within individual cloud platforms. The growing acceptance of public cloud and increased multicloud usage is driving the need for consistent cross-platform management. Rapid adoption of cloud services is introducing a new set of management challenges for those technical professionals responsible for managing IT systems and services. Cloud-management platforms and tools should have the ability to provide minimum functionality in the following categories. Functionality can be both natively provided or orchestrated via third-party integration. Provisioning and orchestration: create, modify, and delete resources as well as orchestrate workflows and management of workloads Automation: Enable cloud consumption and deployment of app services via infrastructure-as-code and other DevOps concepts Security and compliance: manage role-based access of cloud services and enforce security configurations Service request: collect and fulfill requests from users to access and deploy cloud resources. Monitoring and logging: collect performance and availability metrics as well as automate incident management and log aggregation Inventory and classification: discover and maintain pre-existing brownfield cloud resources plus monitor and manage changes Cost management and optimization: track and rightsize cloud spend and align capacity and performance to actual demand Migration, backup, and DR: enable data protection, disaster recovery, and data mobility via snapshots and/or data replication Organizations may group these criteria into key use cases including Cloud Brokerage, DevOps Automation, Governance, and Day-2 Life Cycle Operations. Enterprises with large-scale cloud implementations may require more robust cloud management tools which include specific characteristics, such as the ability to manage multiple platforms from a single point of reference, or intelligent analytics to automate processes like application lifecycle management. High-end cloud management tools should also have the ability to handle system failures automatically with capabilities such as self-monitoring, an explicit notification mechanism, and include failover and self-healing capabilities. == Multi-Cloud and Hybrid Cloud Management Challenges == Legacy management infrastructures, which are based on the concept of dedicated system relationships and architecture constructs, are not well suited to cloud environments where instances are continually launched and decommissioned. Instead, the dynamic nature of cloud computing requires monitoring and management tools that are adaptable, extensible and customizable. Cloud computing presents a number of management challenges. Companies using public clouds do not have ownership of the equipment hosting the cloud environment, and because the environment is not contained within their own networks, public cloud customers do not have full visibility or control. Users of public cloud services must also integrate with an architecture defined by the cloud provider, using its specific parameters for working with cloud components. Integration includes tying into the cloud APIs for configuring IP addresses, subnets, firewalls and data service functions for storage. Because control of these functions is based on the cloud provider’s infrastructure and services, public cloud users must integrate with the cloud infrastructure management. Capacity management is a challenge for both public and private cloud environments because end users have the ability to deploy applications using self-service portals. Applications of all sizes may appear in the environment, consume an unpredictable amount of resources, then disappear at any time. A possible solution is profiling the applications impact on computational resources. As result, the performance models allow the prediction of how resource utilization changes according to application patterns. Thus, resources can be dynamically scaled to meet the expected demand. This is critical to cloud providers that need to provision resources quickly to meet a growing demand by their applications. Charge-back—or, pricing resource use on a granular basis—is a challenge for both public and private cloud environments. Charge-back is a challenge for public cloud service providers because they must price their services competitively while still creating profit. Users of public cloud services may find charge-back challenging because it is difficult for IT groups to assess actual resource costs on a granular basis due to overlapping resources within an organization that may be paid for by an individual business unit, such as electrical power. For private cloud operators, charge-back is fairly straightforward, but the challenge lies in guessing how to allocate resources as closely as possible to actual resource usage to achieve the greatest operational efficiency. Exceeding budgets can be a risk. Hybrid cloud environments, which combine public and private cloud services, sometimes with traditional infrastructure elements, present their own set of management challenges. These include security concerns if sensitive data lands on public cloud servers, budget concerns around overuse of storage or bandwidth and proliferation of mismanaged images. Managing the information flow in a hybrid cloud environment is also a significant challenge. On-premises clouds must share information with applications hosted off-premises by public cloud providers, and this information may change constantly. Hybrid cloud environments also typically include a complex mix of policies, permissions and limits that must be managed consistently across both public and private clouds. == Cloud Management Platforms (CMP) == CMPs provide a means for a cloud service customer to manage the deployment and operation of applications and associated datasets across multiple cloud service infrastructures, including both on-premises cloud infrastructure and public cloud service provider infrastructure. In other words, CMPs provide management capabilities for hybrid cloud and multi-cloud environments. A cloud management platform (CMP) provides broad cloud management functionality atop both public cloud provider platforms and private cloud platforms. CMPs manage cloud services and resources that are distributed across multiple cloud platforms. The value of CMPs stands in delivering the maximum level of consistency between platforms without comp